Think Again 2023 - Christchurch | Marketing Association | 7 June 2023 | Ilex Café, Christchurch Botanic Gardens, Christchurch Central City, Christchurch 8013, New Zealand
Venue
Ilex Café
Ilex Café, Christchurch Botanic Gardens, Christchurch Central City, Christchurch 8013, New Zealand
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| Event Date |
Thu Jun 8 NZST (over 1 year ago)
In your timezone (EST): Wed Jun 7 8:00am - Wed Jun 7 8:00am |
| Location |
Ilex Café
Christchurch Botanic Gardens, Christchurch Central City, Christchurch 8013, New Zealand |
| Region | APAC |
Details
There’s no doubt stakeholder management plays a huge role for senior marketers and that it is getting increasingly complex. Marketing is one of those lucky departments whose work is judged by every stakeholder in the business. You are constantly advocating for marketing initiatives and budget, balancing the needs of the C-suite, your team, clients, and agencies, but you’re also tackling the increased pressure on businesses of social expectations around sustainability, diversity, and inclusion, which, if handled poorly, could seriously damage your brand reputation. We have invited a panel of senior marketers to share their strategies for dealing with stakeholders and examples of what can go (and have gone!) wrong.
Speakers
2023 Speakers
PANELISTS:
Hilary Muir
Broadcaster, MediaWorks
Ali Adams
CEO, ChristchuchNZ
Tim Loftus
Founder, Better Outside
Briar Nash
Partnership Manager, Christchurch Airport
Nick Harvey
CEO, Plato Creative
Sponsors & Partners
2023 Sponsor:
• Media Work