Search Engine Optimization Copywriter

AviaGames Inc. is a leading mobile gaming app developer, dedicated to creating immersive and exciting gaming experiences for players worldwide. With a focus on innovation and user-centric design, we strive to deliver top-quality gaming apps that captivate and entertain our users. To further enhance our online presence and drive organic growth, we are seeking a talented SEO Copywriter with a deep understanding of gaming apps and a passion for the gaming industry.

Position Overview:

As an SEO Copywriter specializing in gaming products, you will play a crucial role in driving organic traffic to our website, driving conversion, and optimizing the visibility of our category/ product pages. Your mission will be to create compelling, informative, and SEO-friendly content that engages our target audience, educates them about our gaming products, and ultimately encourages them to download apps. Your in-depth knowledge of gaming and gaming-related terminology will be instrumental in delivering content that resonates with our gaming community.

Responsibilities:

Collaborate with the SEO teams to understand the company's SEO goals and strategies related to gaming products.
Conduct thorough research on mobile gaming trends, target audience preferences, and app store guidelines to stay up-to-date with the latest developments in the industry.
Develop engaging and informative SEO-driven content, including product descriptions, in-app events/updates, informational blog posts, gaming guides&tips, and reviews for various gaming products.
Optimize website content to improve organic search rankings and increase visibility on search engine results pages (SERPs) for gaming-related keywords.
Utilize on-page SEO techniques, such as keyword research and placement, meta tags, and image optimization, to enhance content discoverability.
Generate compelling headlines and meta descriptions that entice users to click on our gaming product pages from search engine results.
Collaborate with the SEO team to create and implement content marketing strategies that align with SEO objectives and enhance the overall user experience.
Monitor and analyze the performance of SEO content using tools like SEMrush and make data-driven decisions to improve content effectiveness.
Stay informed about SEO best practices, algorithm updates, and industry trends to ensure our content remains relevant and competitive.
Stay up-to-date with industry trends, competitor analysis, and changes in search engine algorithms to ensure our app store listings remain optimized and competitive.