Marketri LLC is a rapidly growing B2B strategic marketing consulting and fractional marketing provider to mid-sized, growth-oriented companies throughout the U.S. We are seeking a dynamic content writer on a retained contract basis who has exceptional creative and technical copywriting skills.
*Only applicants with a portfolio of published work will be considered*
Key Responsibilities:
Create unique content (print and digital), including but not limited to blogs, guides/e-books/white papers, video scripts, one-off email blasts, email series, press releases, infographics, case studies, brochures, social media content, web page copy and more.
Understand and utilize brand tone-of-voice guidelines for each client and reflect it throughout content pieces.
Interview subject matter experts or clients, digging into their areas of expertise to develop insightful, original thought-leadership content.
Review and edit the writing of colleagues and clients to create something compelling while reshaping content to fit best practices.
Use your knowledge of SEO and content development to create digital content that ranks well, regularly reviewing and adjusting keyword strategies and heading tags, alongside our digital team. Also, be able to write effective and SEO-friendly meta descriptions using best practices.
Develop messaging and positioning that works hand-in-hand to create a consistent, strategic brand narrative that resonates with client's target customers and audience.
Assist with tracking competitors and trends within our clients’ industries to develop recommendations that keep our content competitive as needed.
Stay on top of project timelines to deliver quality, highly detailed, and carefully edited work on time and on budget.
Qualifications:
A strong writing portfolio that includes B2B writing samples.
Bachelor’s degree in English, journalism, liberal arts, marketing, or a communications-related field required. Master’s degree preferred.
7+ years of experience writing a variety of content types within marketing/ communications. B2B and agency experience preferred.
Strong communication and interpersonal skills.
Familiarity with digital customer experiences and the buyer’s journey.
If you're a highly creative and talented B2B Content Writer who thrives in a fast-paced, entrepreneurial environment and is looking for contract retainer work, we want to hear from you!