Senior Journalist - Newsletters

BBC Studios is the commercial arm of the BBC. We are a global creative powerhouse for the development, production and distribution of bold, British, content. With a turnover of around £1.6 billion, we aim to bring customers and audiences across the world distinctive and high quality content covering a range of specialisms, through a unique combination of BBC editorial values, cutting edge craft, and access to diverse talent across all markets.

The BBC is developing a portfolio of email newsletters across a wide variety of topics as it grows its global digital audiences.

We are seeking an enthusiastic and creative Senior Journalist to play a key role in their success at building, engaging and retaining readers. The newsletters will serve audiences outside the UK, but appeal specifically to those in North America.

It is a role for a journalist with experience in editorial email newsletters who is equally comfortable with commissioning, writing and editing copy as with the curation, testing and optimisation of content. The job is based in London.

You will be responsible for the delivery of a stable of newsletters, collaborating with editorial, production and design colleagues to ensure they are written, built and sent to the highest standards.

Main Responsibilities

Reporting to the Head of Newsletters for Digital News & Streaming (owner of BBC.com) within BBC Studios, the Senior Journalist, Newsletters, will be the editorial anchor figure for multiple newsletters.
Write, curate and edit sharp copy targeted at non-UK audiences across multiple topic areas.
Ensure newsletters are delivered to tight deadlines while maintaining high editorial standards.
Experiment with subjects, formats and creative ways to produce habit-forming products.
Use audience metrics and knowledge of the market to continually develop the newsletters.
Work to implement email engagement and personalisation techniques to increase loyalty.
Build and maintain close working relationships with colleagues in the wider BBC.
Act as an ambassador by communicating best newsletter practices between teams.

Are you the right candidate?

To be able to oversee newsletter content, you will need to be an experienced digital journalist with a high standard of editorial judgment.
You will also be able to demonstrate experience in commissioning, producing and writing digital content with flair.
Confidence when working with correspondents and journalists to deliver interesting, original and well-written takes on current events.
A rich appreciation of the newsletter market and a thorough understanding of audience metrics in this field.
Ideas for how to make BBC output relevant to a North American newsletter audience.
Experience of taking editorial decisions quickly and independently while under pressure to meet deadlines.
You will need to show resilience, experience of collaborating well and an ability to oversee a number of different priorities at the same time.
Ability to work effectively across multiple teams, plus show flexibility and adaptability to sustain performance.