Creative Services Writer / Producer

Join CBS Texas as we look for a creative writer / producer to help grow our news brand through innovative and effective marketing. The ideal candidate is someone who believes local journalism exists to make their communities a better place to live. The Writer/Producer wants to offer hope and solutions when times are tough and celebrate the greatness that makes us choose this place that we call home.

We are searching for someone who thrives on generating daily brand marketing on both linear and digital platforms. With a focus on driving engagement and viewership, you will create daily marketing messages that help grow our brand. We are looking for a person who is a great collaborator as they will be working with our news team and all levels of staff. The Writer/Producer will report to the Promotion Manager and will work with a small team of producers and designers searching for the best opportunities to market the news product and our brand differentiators every day.

RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:

Write, produce, and edit daily marketing messages that help grow our brand
Assist with field/location production
Work directly with reporters and anchors to authentically market the content of our news products
Attend/contribute to daily news planning meetings on-site and remotely
Generate and post creative social media messaging and OTT marketing daily to drive viewership to our newscasts
Assist with other department projects including brand development and content creation
Assist with station community events and activations

BASIC QUALIFICATIONS:

Excellent writing skills with the ability to produce effective marketing with conversational messaging and use of elements
Strong copywriting skills for broadcast and social media with experience on Facebook and YouTube platforms
Advanced knowledge of Premiere editing

ADDITIONAL QUALIFICATIONS:

A passion for local journalism and serving the community
Teamwork mentality with great interpersonal and communication skills
Ability to work cohesively and collaboratively with on-site news producers, on-air personalities, and production staff
An ability to multi-task in a fast-paced news environment and manage deadlines
Videography, lighting, and overall production skills are a plus
Proficiency in Adobe Creative Suite, iNEWS and WideOrbit a plus
Experience working in news marketing is preferred, but more importantly we are looking for passionate fans of local journalism who want to grow with our brand and make a difference in the community