Whatnot is a livestream shopping platform and marketplace backed by Andreessen Horowitz, Y Combinator, and CapitalG. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values , whether working remotely or from one of our offices. We are building a team that has experience from top tech, retail and payments platforms in the world.
We’re innovating in the fast-paced world of live auctions in categories including sports, fashion, video games, and streetwear. The platform couples rigorous seller vetting with a focus on community to create a welcoming space for buyers and sellers to share their passions with others.
And, we’re growing. Whatnot has been the fastest growing marketplace in the US over the past two years and we’re hiring forward-thinking problem solvers across all functional areas.
Opportunity Size
Retail disruption is one of the largest opportunities in the startup space today. Livestream shopping is taking off around the world – a $300B GMV market in China that’s grown 100% YoY. Whatnot is bringing it to the world through a community-first approach, starting in the U.S. where retail is a $5T market opportunity!
Role
The marketing and communication team at Whatnot is responsible for telling stories, creating experiences, and creating demand which bring buyers and sellers closer to the products and people they love. We’re deeply invested in protecting the Whatnot community and raising awareness of our Trust & Safety practices as a critical function of our communications program. As our Communications Manager, you’ll lead the Trust & Safety communication practice at Whatnot while also working on broader communications initiatives across the company. You’ll be an integral part of the team developing communications programs to build trust in our policies and product related to user & platform safety, data privacy, and more:
Manage crisis response
Function as the first level of response for issues related to trust and safety, managing high-profile escalations in real-time in partnership with key stakeholders
Manage company responses for crisis and emerging issues to create messaging and respond quickly and effectively
Establish and own a communications playbook for strategic and rapid response best practices
Build and scale safety narrative and programs
Build, manage, and maintain the development of a Safety Center, Transparency reports, and a Trust and Safety blog
Partner with Trust & Safety, Policy, Product, Marketing and Partnerships to help shape, drive growth and adoption of important Trust and Safety programs and product launches through narrative and content for buyers and sellers
Synthesize research, media and industry insights to provide strategic product and policy risk review and counsel
Activate the community
Help drive broader external communications strategy for the company and our product, including content development and media relations across consumer, entertainment, trade, tech, and business
Identify opportunities to engage the Whatnot community through creative programming and events to build an understanding of Whatnot’s safety work
Build relationships and seed content with important external opinion leaders to help advance Whatnot’s Trust & Safety narrative
Seek out speaking opportunities to elevate our executive team presence within the industry