A Warwickshire-based marketing team is on the hunt for a Content and Copywriter to join their award-winning team and support them on a range of exciting client activities! The role sits within an agency team; however, this agency operates in a much more consultative way, providing clients with strategic solutions to their marketing challenges and acting as an outsourced marketing function.
Reporting to the business founders, the Content / Copywriter will play a critical role in the content strategy for a wide range of technology businesses including vendors and solution providers.
Here's What You'll Be Getting Up To
Owning the development of short and long-form technical content across multiple client projects.
This will include but is not limited to, ebooks and whitepapers, blogs, email nurture journeys, thought leadership, sales presentations, customer references, and sales enablement materials.
Alongside the marketing team, you will collaborate to produce content that can be used in new business and retention campaigns, digital marketing channels (email, PPC, social, display), and online.
Continually track and measure the impact of content, adjusting the plan as required.
Adjusting your writing style to generate content that feeds the marketing funnel and drives engagement across multiple channels, creating impact and contributing to commercial outcomes.
What will you bring?
A strong base of technical writing experience – ideally in the B2B space (a technology background would be highly advantageous).
The ability to work cross-functionally across multiple teams.
Experience working in a fast-paced environment with the ability to work at speed without compromising quality.
Accuracy and efficiency at task management, and the ability to meet deadlines and work under pressure.