We're seeking a Content Writer based in Northern Ireland to join our Marketing team. In this role, you'll be responsible for crafting engaging content, including blog posts, web content, and social media posts. You'll be the driving force behind our content strategy, ensuring that it resonates with specific audience segments and aligns seamlessly with our marketing objectives.
Furthermore, you'll play a crucial role in maintaining our competitive edge within the DevOps, software, and cybersecurity sectors. This involves optimizing and updating existing content to ensure it remains valuable, as well as staying attuned to industry trends, competitor content strategies, and emerging technologies.
This is a remote position.
Your main duties and responsibilities will include:
Develop high-quality, relevant, and engaging content for various digital channels, including, but not limited to, blog posts, web pages, white papers, brochures, videos, infographics, and social media posts.
Conduct thorough research to ensure content accuracy and relevance of the content.
Tailor content to specific audience segments and marketing objectives.
Collaborate with the marketing and sales team to define target audience personas, key performance indicators (KPIs) and content ideas for sales enablement and customer support.
Execute content marketing strategies that align with overall marketing and business objectives.
Schedule content production and publication according to the editorial calendar.
Schedule content across appropriate digital channels, including social media, email marketing, and content syndication platforms.
Identify and nurture relationships with industry influencers and collaborators to expand content reach.
Optimize and update existing content to ensure it remains relevant and valuable on demand.
Stay updated on industry trends, competitor content strategies, and emerging technologies.
Use insights to adapt content strategies and maintain a competitive edge.
Our ideal candidate would have:
Proven experience of a minimum two years in B2B content marketing in DevOps, software, or cybersecurity industry
Familiarity with content management systems (CMS) and marketing automation platforms.
Strong writing and editing skills
Great communication skills, as well as team-oriented mindset
A keen eye for detail
Bonus points if you have:
Bachelor's degree in Marketing, Communications, Journalism, or a related field.
Familiarity with using Google Ads, YT, LinkedIn, and X (Twitter)
What we offer:
We believe that attracting the best talent is critical to our success, and we're committed to creating an environment that enables our team members to thrive. As the Content Writer, you'll have the opportunity to be part of a rapidly growing startup that is pushing the boundaries of technology and security.
Here's what we offer:
Competitive compensation and equity that rewards your experience and performance.
The chance to work across various areas of development and broaden your skill set.
A dedicated budget for your professional development ensures you have the resources you need to grow and advance in your career.
A friendly and open-minded team culture that fosters collaboration and innovation.
The opportunity to interact with colleagues from diverse backgrounds who share a common passion for technology and security.
If you're up for the challenge and ready to make a difference, join us on this exciting journey, and let's create something great together!