Copywriter (B2B Tech)

New Posted 28 May 2024 | Remote | Releady

We are looking for an experienced freelance B2B Copywriter for an agency in Seattle, Washington (fully remote) who specializes in creating compelling content in the B2B technology domain. The ideal candidate will have a proven track record of writing high-quality, engaging content targeted towards businesses and professionals, with a specific focus on technologies and solutions.

This role is fully remote and doesn't need to be located in Seattle, WA. All applicants must be eligible to work in the US and located in the US.

RESPONSIBILITIES

Develop and write a variety of B2B content, including white papers, social content, case studies, blog posts, email campaigns, and website copy, with a focus on Microsoft technologies.
Collaborate with the Creative Director and marketing/design teams to create targeted messaging that resonates with our B2B audience.
Translate complex technology concepts into clear, jargon-free content that is accessible to a business audience.
Conduct thorough research to understand the technology landscape, voice & tone of the customer, and stay up-to-date with industry trends.
Work closely with the design team to ensure that content is visually appealing and supports the overall brand strategy.

QUALIFICATIONS

Bachelor’s degree in Marketing, English, Journalism, or a related field.
4+ years of copywriting experience, specifically in a B2B environment, preferably with a blue-chip company.
Demonstrated experience in writing about technologies for a business audience.
Partner marketing knowledge and writing experience is ideal
Strong understanding of the B2B market and how to craft messages that engage and convert professional audiences.
Excellent research, writing, and editing skills, with a keen eye for detail.
Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
Experience with SEO principles and content optimization is a plus.


PORTFOLIO SAMPLES REQUIRED:

White papers, case studies, blog posts, ebooks, landing pages, call scripts, display banner ads, social media posts
Samples aligned with blue chip technology companies is ideal, for example, Microsoft, AWS, etc.


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