We have an exciting opportunity for a Copywriter to join our team based in our Central Support Office at Lasswade. You will be leading copy creation and maintenance in a busy and fast paced environment. Whilst predominantly focused on online communications such as social media, website content and customer emails, the role will also cover offline channels such as POS and leaflets.
Key Responsibilities will include:
Planning and copywriting for activity across a range of online and offline channels.
Lead and executive Dobbies tone of voice across channels.
Managing a schedule of always-on content for dobbies.com, identifying content which needs updating and working with other team members to support in updating page content.
Proof reading and refining content across the website and app.
Create efficiencies in team workflows by buuilding out and maintaining a bank of copoy which can be accessed and used by the wider team.
Systems:
Experience in using CMS system.
Advanced Word skills.
Beginner/Intermediate Excel skills.
Skills and Experience Required:
Proven ability to write engaging copy with an exceptional understanding of grammar and spelling.
Proactive, driven to get things right, every time, with outstanding attention to detail.
Experienced in writing online content, ideally with knowledge of SEO.
Some experience of managing a content schedule would be beneficial.
Ability to brief creative team members.
A creative thinker and idea generator with a strong creative eye and copywriting skills.
Excellent team player with a collaborative approach to working.
Ability to adapt quickly and react to shifting priorties.