You will play a crucial role in creating persuasive and impactful content across various platforms. Your ability to communicate effectively through written words will directly contribute to enhancing brand image and engaging their diverse audience.
Key Responsibilities:- Develop creative and compelling copy for various marketing materials, including website content, social media posts, email campaigns, blog articles, and more.
Collaborate with the marketing and design teams to ensure cohesive messaging and brand consistency.
Conduct thorough research on industry trends, competitors, and target audience preferences to inform content development and keep up-to-date with relevant topics
Incorporate SEO best practices into written content, including keyword research, optimisation, and metadata, to improve organic search rankings
Conduct thorough research on industry trends, target audience preferences, and competitive analysis to inform content strategies.
Tailor messages to resonate with different audiences and demographics, locally and internationally.
Review and edit existing content to maintain quality and accuracy.
Meet deadlines and project milestones while managing multiple tasks effectively.
What you'll need to succeed- Proven experience as a Copywriter or similar role, preferably within Bluechip or within a B2B setting- Exceptional writing, editing, and proofreading skills in English.
Adept at understanding and adapting to brand guidelines and tone of voice.
Ability to convey complex ideas and technical concepts in a clear and concise manner.
Strong attention to detail and commitment to delivering high-quality work