Join our Osprey team as our Copywriter (Remote from Colorado, Oregon, Pennsylvania, Texas, Tennessee or Mississippi) and make an immediate impact. If you love adventure, great gear, and have a passion for the outdoors, you're in good company with our Osprey brand, one of Helen of Troy's trusted leadership brands, including OXO, Hydro Flask, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar. Together, we build innovative and useful products that elevate people's lives everywhere every day.
Our mission for the last 40+ years has been to create innovative, high-performance gear that reflects our love of adventure and our devotion to the outdoors. We're proud to be the leading manufacturer of backpacks and travel gear. Our HQ is located in southwest Colorado, nestled in the corner of the rugged San Juan Mountains and on the edge of vast sandstone canyon country.
Look around your home, and you'll find us everywhere:
In your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!
Location: This position can be based remote from the following states: Colorado, Oregon, Pennsylvania, Texas, Tennessee or Mississippi.
What you will be doing:
Osprey’s Copywriter position is part of the Marketing Department’s Creative Team and works in conjunction with the Product, Marketing and Sales Teams to create strategic communication that is aligned with Osprey’s image, vision, guidelines and expectations for multi-channel application. Core responsibilities include writing, editing and proofing creative materials, including, print, digital, web and video creative. This role executes Osprey’s voice and ensures brand consistency across all platforms.
Interpret creative briefs
Develop messaging for print/web campaigns
Help create sell-in collateral (e.g. marketing plan, workbooks, product guides, sell sheets, etc.)
Write website content (e.g., product pages, landing pages, homepage, stories, etc.)
Create copy for packaging and hangtags
Develop technical documents and instructions (e.g., owner’s manuals, customer service web support, etc.)
Research and understand target audiences
Present copy concepts and final deliverables to marketing team
Skills needed to be successful in this role:
Maintain brand tone and voice across channels
Evoke emotions and targeted behavior through action-oriented writing
Receive and act on constructive criticism
Work collaboratively with creative team
Meet deadlines independently or with a team
Minimum Requirements:
Bachelor’s degree; relevant experience in advertising, communication or related discipline may be substituted on a year-for-year basis
Experience as a copywriter, content writer or similar role (in-house copywriting experience preferred)
Excellent writing and editing skills
Strong attention to detail
Ability to manage several projects at once and work within tight deadlines
Portfolio of published samples
Ability to follow AP writing standards
Basic knowledge of SEO
Authorized to work in the United States
Preferred Qualifications:
Interest in commerce, popular outdoor culture and new adventure trends and techniques
Knowledge of the Osprey brand through event attendance and outdoor activity participation
In Colorado and New York City, the standard base pay range for this role is $60,259 - $117,280 annually. This base pay range is specific to Colorado and New York City and may not be applicable to other locations. Actual salaries will vary based on several factors, including but not limited to location, experience, skill level, and performance. The range listed is just one component of the total compensation package for employees.
Benefits: Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.
Wondering if you should apply? Helen of Troy welcomes people as diverse as our brands. Have the confidence to come as who you are because your point of view, skills, and experience will make us stronger. If you're eager to share new ideas and try new things, we want to hear from you!