Credit Union & Bank Writer

This role includes writing monthly content to drive traffic volume, lead generation, and brand awareness and ensures the quality of content. This job works on projects with limited oversight from a manager.

Key Responsibilities And Duties: Delivers creative content for banks and credit unions with brand voice and business goals. Finds relevant pictures to add to each article. Possesses a clear understanding of bank and credit union products. Understands the target audience in order to write copy effectively. Copywriters work with our editor to create topics that will speak to the target audience. Responsibilities include heavy research to ensure you are writing copy that adds value and is not general. We are looking for someone with sound strategic thinking: the right candidate will be skilled at crafting compelling headlines, benefits-oriented body copy, and actionable CTAs and be able to present a clear rationale behind the recommendation based on brand guidelines, business objectives, and target audience.