Copywriter

Crossover is the world's #1 source of full-time remote jobs. Our clients offer top-tier pay for top-tier talent. We're recruiting this role for our client, gt.school. Have you got what it takes?

Are you a copywriting wizard yearning to make magic with AI in the realm of EdTech? If so, listen up! gt.school seeks an AI-First content writer who's ready to change the game.

At gt.school, we're reinventing education with a blend of bold ideas and advanced technology. We're in the process of developing an engaging, TikTok-style learning platform. This role isn't just about writing—it's about shaping and directing AI tools to create high-quality marketing content that aligns with our brand and mission.

The right candidate will work alongside AI, serving as a critical reviewer and editor of AI-generated content. You'll assess drafts from the AI, provide targeted feedback, and adjust AI prompts to ensure the output is perfectly attuned to our brand voice, industry best practices, and core messaging. This is not about personally tweaking and refining AI-created content but guiding the AI to make necessary improvements, optimizing the synergy of human insight and AI execution to create compelling narratives.

If you're intrigued by the intersection of human creativity, AI technology, and education, and love the idea of using AI to produce content that resonates, gt.school is where you belong.

What You Will Be Doing

Utilizing advanced AI tools to generate initial drafts of various marketing content
Scrutinizing and refining AI-generated drafts to create high-quality marketing content
Ensuring alignment with brand inputs and industry best practices within all written outputs
Keeping track of and iterating the AI prompts for continuous improvement
Collaborating with stakeholders to effectively translate core ideas into a compelling brand narrative

What You Won’t Be Doing

Producing long-form, narrative-style marketing content as our focus is on succinct, high-impact content
Adhering strictly to traditional methods of content creation as we value the amalgamation of human creativity and AI
Working in isolation, our process is collaborative with interaction between various departments
Creating content without a strategy, all content produced is in line with our goals and marketing objectives

Copywriter Key Responsibilities

Critically review AI-generated content and adjust AI prompts to ensure the output aligns with our brand voice, industry best practices, and core messaging.

Basic Requirements

3+ years of experience creating written content for online audiences as a writer, blogger, copywriter, content marketer, or similar
Strong writing skills with the ability to craft a variety of content types (blogs, whitepapers, social media posts, webpages, tweets, etc.)
Familiarity with generative AI or experience using it to assist content creation