SEO Copywriter

The SEO Copywriter is an individual contributor role inside the SEO Department, responsible for creating unique content for SEO clients based on strategic goals identified by SEO Specialists. Copywriters work under the supervision of the Copy Supervisor, and in coordination with the SEO Specialists to fulfill client work month to month. Copywriters must be adept and proficient writers, who are able to quickly research and create search-optimized content that is useful to users and meets the length and time requirements of the department. Copywriters must be unafraid of tight deadlines and high workloads, writing and researching for between 7 and 12 pieces of content a day on average.

Copywriters manage a heavy client load of between 30 and 40 accounts, making time management and the ability to complete tasks accurately and efficiently critical to success in this role. While SEO copywriting experience isn’t required for this role as training is provided, critical thinking, time management, and being calm under pressure are traits that lead to success.

Duties:

Write a high volume of high-quality, organic search-optimized web content per month, adhering to strict quality guidelines within time requirements

Manage client production schedules independently to meet tight internal deadlines

Perform competitor and keyword research in order to write top-placing content

Collaborate with SEO Specialists to create content that meets client goals

Flawlessly edit content created by yourself and others

Work within website platforms to publish content

Follow and understand brand-specific compliance requirements

Contribute actively to department and company goals

Understand and implement SEO best practices in content production

Requirements (within 3 months of employment):

Active interest in organic search, search engines, and digital marketing and drive to stay abreast of industry news and updates

Driven by the desire to continuously gain knowledge and improve skills

Ability to comfortably and successfully manage heavy client loads (30-40 clients, 7-9 pieces a day on average)

Ability to complete all required tasks within outlined time requirements and by required due dates each month

Willingness to work overtime as needed to complete client work on schedule

Critical thinking and reasoning skills; the ability to take learned concepts and apply them appropriately to unique situations in order to arrive at the most logical plan of action

Willingness to identify problems or issues and raise them to leadership, as well as present possible solutions

Adaptability; willingness to accept and embrace changing processes, gray areas, and new ideas with ease and enthusiasm

Fully functional in all areas of the Copywriter skills matrix

Exceptional written and verbal communication

Detail-oriented, especially as it relates to Quality Control and editing your own work

Proficient with Google Docs/Google Sheets or Microsoft Word/Microsoft Excel

Ability to perform and apply findings of competitor research using SEMRush and Google

Demonstrated understanding of SEO fundamentals

#LI-ES #LI-Remote

In the spirit of pay transparency, we are excited to share the base salary range for this position which is not inclusive of bonuses, benefits or other forms of compensation that the position may be eligible for. If you are hired at CARS, your final base salary compensation will be determined based on factors such as skills and/or experience. If the salary range is close to what you're seeking, then we encourage you to apply and learn more about the total compensation package for this position.
Salary Range
$48,000—$56,000 USD