Digital Content Manager / Editor

New Posted 7 September 2023 | New York, NY; Hybrid | The Fesco Group

The Fesco Group is looking for an experienced Digital Content Manager / Editor to join our e-commerce team and support our ongoing sales efforts (for our 15 brands and over 3,000 different consumer electronic products).

We are looking for a highly effective writer with strong knowledge of consumer electronics and great experience in producing content for Amazon product pages and other online marketplaces. Our successful candidate will also need to know how to use ChatGPT as an assist to produce clear, engaging product descriptions and effective SEO optimization.

The ideal candidate will demonstrate an ability to communicate the virtues of every brand and product in order to create sales demand. Content Editor's / Writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and writing product descriptions. Ultimately, you will ensure our product marketing content presents our brands, attract customers and boost brand awareness.

If you’re passionate about consumer electronics, familiar with producing marketing content and have an eye for technical product detail, we’d like to meet you.

What You'll Do

Edit and develop a clear communication & language strategy for each of the company's brands & products.
Possess a strong understanding of the technical attributes and consumer selling points.
Capture consumer's attention with a brand relevant, engaging communication.
Write content that effectively facilitates proper SEO optimization.
Research industry-related topics and products and perform detailed competitive analyses that informs the development of our digital content.
Prepare well-structured drafts using Content Management Systems.

What You'll Need

Proven work experience (3+ years) as a digital marketing content writer with strong familiarity and usage of ChatGPT.
Strong knowledge of consumer electronics and Amazon Sellers' Marketplace.
Excellent English writing and editing skills.
Hands-on experience with Amazon and Content Management Systems (e.g. WordPress)
Ability to consistently meet deadlines.
BSc in Marketing, English, Journalism or related field required.


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