Digital Content Writer

Cheil Australia is an idea-focussed, data-inspired, CX agency based in Sydney and part of Cheil worldwide; a global agency network of 53 offices across 45 countries with 6,500 employees. More locally, Cheil is a fast-growing family of over 90 thinkers, creators and passionate doers based between the heart of Surry Hills and Olympic Park. Cheil delivers Digital, Retail and Creative solutions for some of the world’s most loved brands. Our specialist teams work together to create a truly integrated approach for our partners. We produce work across all channels for the greatest impact and the biggest return. Connecting capabilities for a truly inciting customer experience.

Your New Opportunity
The Digital Content Writer will be responsible for reviewing, writing and optimising copy according to SEO best practices. Reporting to the SEO Manager, the Digital Content Writer will provide support in executing SEO strategy across all digital channels.

What you’ll be doing
Create and write SEO-friendly long and short form content
Conduct key word mapping and research to identify opportunities to increase rankings with assistance from SEO manager.
Conduct regular competitor analysis to identify content and backlink gaps with assistance from SEO manager.
Collaborate with internal stakeholders to continuously review and improve content while ensuring content follows client brand guidelines
Provide support to SEO Manager to execute SEO strategies.
Interact with the client and account management to gain a total understanding of the client’s business strategy and the market in which it is competing
Work with clients and account management to gain a thorough understanding of the business, marketplace, project goals and specific objectives