Senior Marketing Specialist

Responsible for leading execution of digital content development and marketing across Discover website(s), social media, blog, email, and/or all owned, earned and paid media channels. Initiates and manages the editorial and social media calendar and all content updates and content strategy, ensuring SEO effectiveness, to drive brand and product awareness, traffic and engagement and prospect acquisition, as well as and corresponding analytics, including: targeting, creative execution, promotional testing and program reporting.