Manages strategic and creative development for social mass communications . Leads the development of creative assets, manages production and legal reviews , and supports the overall brand communications team throughout the development of fully integrated plans. Responsibilities Manages agencies (internal and external) in the development of social creative executions for mass media; and supports social strategy. Secures legal approvals and maintains compliance records. Manages timelines, blueprints, rotations, and agency assignments and management (strategy through implementation) including trafficking . Develops communications plans for the upcoming year, including ideation around brand successes, learnings, and new opportunities. Partners with media teams on media planning, buying, and reporting . Proactively manages vendor opportunities, compliance , and regulatory requests, if applicable.