External Communications & Community Relations Specialist

With over 2 million weekly customers and annual sales topping $5 billion, Giant is the #1 grocer in the Baltimore-Washington area. What began as one store on Georgia Avenue in Washington D.C. in 1936, now has grown to over 160 stores spanning across D.C., Maryland, Virginia and Delaware.

Giant’s mission is beyond stocking groceries on shelves, we strive to be the most trusted and loved local food retailer in our community.

The External Communications and Community Relations Specialist will develop communications to promote Giant’s community giving and assist with the execution of comprehensive community-based programs for the brand. The Specialist will develop positive social media, broadcast, and print media engagement to support Giant’s giving pillars. The position will help execute sponsorships and fundraisers to maintain Giant Food’s reputation as a good neighbor in the cities and towns we serve. This role reports to the External Communications Manager II.

Responsibilities

Develop content strategy and write copy for social media to communicate the brand’s commitment to caring for its communities.
Develop media pitches and coordinate media availability to promote community/charitable work.
Work closely with Internal Communications to write and share content on the brand’s community giving across multiple communications channels for associates.
Project manage content development and execution of Giant’s Better Neighbor Report, working cross-functionally with channel leads to update annual corporate social responsibility report.
Represent Giant at community events, serving as a media liaison and assisting with day-of execution.
Support all aspects of Giant Food community giving, including charitable giving at a corporate and store level, sponsorships, front-end campaigns, and the Giant Food Family Foundation.
Assist with the planning and execution of food distribution and community programs that deliver on overarching brand and regional objectives and help build our reputation as a good neighbor.
Provide support for brand sponsorships, including sports partnerships, and assists in identifying and vetting new potential partners.
Review and vet incoming requests for donations to identify opportunities that align with the brand’s key pillars of giving and present recommendations for leaders to review.

Requirements

2+ years experience at a non-profit organization or in a community relations
Experience with social media management or writing for social media.
Excellent written and interpersonal skills
Effective time management and organizational skills
Ability to effectively manage multiple, changing priorities.
Strong passion for community and charitable work
Bachelor’s degree in communications or related