Beauty Editor

Forbes Vetted is seeking an experienced Beauty Editor to join our commerce editorial team. This role will be responsible for shepherding the strategy, content planning and execution of the beauty and grooming section, which involves writing, assigning, editing and tracking performance across a number of content types: product guides, roundups, tested product reviews, news posts, how-tos and product odes. The ideal candidate is a subject matter expert with direct prior experience writing and editing beauty content, particularly skincare, grooming and haircare. You will work closely with the commerce strategy team to optimize evergreen content and collaborate with the deals and special projects teams on larger initiatives. This role reports to the Forbes Vetted Deputy Editor overseeing lifestyle categories.

Responsibilities:

Spearhead all beauty coverage, which includes makeup, skincare, haircare, shaving, personal products and select wellness topics
Plan the editorial calendar for your section, in collaboration with the deputy editor for lifestyle, commerce strategy team and editorial leadership
Write, assign and edit beauty content based on SEO data, trends, seasonality and audience data
Plan and create social content on beauty and grooming topics in collaboration with the Forbes Vetted audience development team
Leverage SEO tools like Google Keywords and SEMrush, plus analytics tools like Looker, to help plan content and track performance against team and individual goals
Participate in sales event coverage, including shifts over holiday weekends that may include Memorial Day, Labor Day, Amazon Prime Day and Black Friday/Cyber Monday

The ideal candidate:

Is an expert in the beauty and grooming space, with 4+ years of experience writing and editing beauty content for a commerce editorial publication or similar
Has impeccable writing, editing and reporting skills as well as a network of skilled writers and PR contacts
Has a strong understanding of SEO best practices, plus prior experience with commerce writing and affiliate strategy
Has experience with hands-on product testing in the beauty and grooming space
Is user-focused and understands editorial independence, but can deftly balance this with the needs of the business
Is a team player who can multitask and work collaboratively with multiple stakeholders
Is eager to innovate and experiment editorially to help grow the Forbes Vetted audience

The annual base salary range for this role is $88,000 - $90,000.