Nutrition Editor (Mat Cover)

Reporting to the Multiplatform Strategy Director (WH & MH), Women’s Health’s and Men’s Health’s Nutrition Editor is responsible for leading and executing the nutrition content strategy across both brands.

Working across all platforms – print, digital, video, social, events and any brand extensions in the UK – the Nutrition Editor will create compelling, market-leading content that exceeds KPIs and covers nutrition in the evidence-based, nuanced, responsible way that’s required of two industry-leading health brands

Responsibilities

Leading and creating both brands’ nutrition content across all platforms - meeting and exceed KPIs through traffic, engagement, e-commerce, video views and other channels as required.
Covering the nutrition beat for both brands; by staying abreast of new research, being plugged into the latest trends and attending new launches, you will lead the news agenda rather than following it.
Creating content that cuts through the noise in a crowded and confusing space by translating complex research into engaging, informative copy and understanding the issues our audiences care about.
Creating each brands’ annual nutrition awards, working alongside the accreditation team to increase accreditation revenue.
Attending essential press trips and events, ensuring major client expectations are met.
To be an ambassador of Hearst UK and its values.
You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.

Qualifications

You’ll have strong experience of writing for digital with proven understanding of SEO and social – Essential
You will have experience of writing for print – Desirable
You’ll be proficient using CMS - Desirable
You’ll have strong experience working for a high-profile lifestyle brand – Desirable
Ideally you will have managed a brand’s core content pillar – Desirable
You’ll be extremely knowledgeable on nutrition Essential
You’ll have a nutrition qualification – desirable
You’ll have strong existing relationships with nutrition PRs and brands -Essential
You’ll have a bulging contacts books packed with industry leading nutrition experts – Essential
You’ll be comfortable and experienced working in a fast-paced environment – Essential
You’ll demonstrate excellent communication skills, be highly organised and have the agility to embrace the various demands of this role – Essential