Copywriter (Banking)

New Posted 10 March 2025 | Singapore | Hogarth

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.

Requirements

Writing copy in long and short form / headlines
Write, review and adapt copy that result in effective and compelling communication for the client's brand and products
Produce Creative work of quality and in volume for Print, Digital, TV & Content, etc
Champion conceptual thinking and great writing; leading by example
Be proactive in resolving any issues that come up, escalating as appropriate for support
Respond promptly to Copywriting requests (as required) from clients
Demonstrate and champion clear understanding of brand
Maintain consistency in the brand's tone of voice regardless of media format
Deliver work of a consistent creative quality level
Champion, promote and lead by example in view of key Hogarth policies, procedures and values
Provide sound copywriting advice and support to team members/stakeholders, demonstrating sound judgement drawing on technical and professional experiences

Ideal Experience & Skills Required

Extensive experience of at least 5 years of working and collaborating in teams within industry
Proven creative experience in print, digital and TV
Experience in banking/finance/wealth industry will be an added advantage
Cares about the craft and obsessed with excellent writing that is thoughtful, meaningful, provocative at times, clear and inspiring.
A conceptual creative who can come up with big ideas (when needed) but also capable of paying attention to the smallest details, like punctuation
Competent in of Microsoft packages (Word, PowerPoint, Excel)
Demonstrable experience of developing relationships and interacting with clients
Confident in formation and delivery of presentations to Clients
Strong organisational skills and attention to detail
Ability to work in a fast paced, professional and team environment
Excellent verbal and written communication skills
Possesses strong interpersonal skills


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