Deputy Content Editor - Social

New Posted 13 November 2023 | London, England, United Kingdom; Hybrid | ITN

We're looking for someone to oversee and manage the day-to-day content of our award-winning social team, producing industry-leading online video content.. This role will help shape, support and drive the best of ITV News social video across multiple platforms, helping deliver our branded Rundown and Here's The Story content to even greater audiences. It will continue to grow our presence and audience on major social platforms such as TikTok, ensuring we stay on top of, and ahead of, emerging trends and industry changes. The role will act as a crucial conduit between our social team and the wider ITV News operation, putting social at the heart of ITV News, championing our original social content and ensuring that we're using our social presence to create maximum impact with the best of ITV News' journalism.

Key Responsibilities:

Overseeing and managing the day-to-day content created by the ITV News social team.
Attending and leading main editorial meetings to shape the day's content
Driving our daily news bulletin, The Rundown, ensuring it continues to reach wide audiences on its intended platforms
Helping drive and oversee on-the-day and planned content for our award-winning Here's The Story brand
Ensuring Here's The Story content delivers beyond social platforms and impacts all platforms including TV, ITV X, audio and the website
Driving ITV News growth across all major platforms including, but not limited to, Instagram YouTube and TikTok.
Working closely with the Executive Digital Editor to make key editorial judgements across all our social content
Ensuring ITV News stays on-trend, and ahead of trend, with all its social output
Helping generate original stories and ideas that appeal to younger audiences across our key platforms
Supporting individual members of the social team with their original content, ensuring it has maximum impact across all intended platforms
Being the conduit between our social team and the wider ITV News operation ensuring that the best of the day-to-day editorial agenda is reflected on our social out[put where appropriate
Liaising closely with the ITV News regions to ensure that the best of ITV New regional content is reflected in our social output where appropriate
Championing content from the social team across the wider ITV News operation
Occasional responsibility to work in other areas of the ITV News operation in a similar capacity as and when required
Ensuring all ITV News social content upholds premium standards of news values, compliance, taste and decency
Ensure our social content reflects the diversity of our audience
Ensuring there is close co-operation, understanding and creative cross-promotion of social content across all ITV platforms
Helping lead and plan ITV News social content around major news events
Attending and leading planning meetings to ensure original and diarised social content is well planned and executed
Helping deliver maximum impact for the best of ITV News journalism across our key social platforms
Responsibility for leading on training on social output internally where and when needed

These are the main requirements of the role and is not an exhaustive list of duties. It is intended to reflect the nature, range, and context of the work, which will change over time.

Key Requirements:

A keen understanding of digital/multi-platform journalism
Awareness of existing and emerging social platforms and trends
A creative and dynamic journalist with superb organisational skills
A cool and calm operator with a positive “can do” approach
A good communicator with a strong ability to solve problems
Excellent editorial judgement in line with the ITV News agenda
A brilliant understanding of key issues that impact younger audiences and how to deliver content around them
A superb grasp of storytelling in the digital sphere
An ability to devise creative digital treatments around key stories and issues
Ability to take major and complex mainstream news events and help deliver them to younger audiences
A strong writer, with experience of writing across multiple platforms
Experience of digital publishing, social posting
A keen understanding of digital audiences and the metrics by which we can test their appetite and sentiments
Scrupulous attention to detail when checking content for accuracy and style
An eye for identifying the best use of picture and graphics
An excellent knowledge and understanding of the importance of diverse contributors in digital coverage
Great understanding of the ITN compliance manual
Awareness of Health and Safety requirements
Awareness and understanding of the financial implications of all decision making


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