Copywriter & Content Specialist

New Posted 11 September 2023 | Gold Coast QLD | Just Digital People

Are you a talented wordsmith with a passion for real estate and a knack for crafting captivating content? We have an exciting opportunity for a skilled Copywriter and Content Specialist to join our esteemed client, a reputable real estate agency located on the Gold Coast. I am seeking an exceptional writer with a keen eye for detail to help our client elevate their brand through engaging and persuasive copy.

About the Company:

Our client is a well-established and highly regarded real estate agency on the Gold Coast. With a strong focus on delivering outstanding results and exceptional customer service, they have earned a reputation for professionalism and integrity within the industry. As the agency continues to grow, they are now looking to expand their marketing team by adding a talented Copywriter and Content Specialist.

Responsibilities:

Create persuasive and engaging copy for various marketing channels, including website content, property descriptions, blog articles, social media posts, email campaigns, and print materials.
Collaborate closely with the marketing team to develop and execute creative marketing strategies that align with the agency's goals and brand identity.
Conduct thorough research on the local real estate market, trends, and competitors to ensure content remains relevant, competitive, and appealing to the target audience.
Craft compelling property descriptions that highlight the unique features and selling points of the agency's listings.
Generate fresh ideas and creative concepts to enhance the brand's voice and messaging, ensuring consistency across all platforms.
Work collaboratively with designers, photographers, and videographers to ensure the visual and written content complement each other effectively.
Proofread and edit content meticulously to maintain accuracy, consistency, and adherence to the agency's brand guidelines.

Requirements:

Proven experience as a Copywriter or Content Specialist, preferably within the real estate industry.
Exceptional writing, editing, and proofreading skills with a keen attention to detail.
A strong portfolio showcasing your ability to craft engaging and persuasive content across various channels.
In-depth knowledge of digital marketing strategies, SEO principles, and social media platforms.
Familiarity with real estate terminology, trends, and market dynamics.
Strong research skills to gather information and data for content creation.
Ability to work independently and manage multiple projects within tight deadlines.
Excellent communication and collaboration skills to effectively work with cross-functional teams.
Proficiency in content management systems, and basic knowledge of HTML and CSS is a plus.

$65k - $75k + Super


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