MailOnline has an incredible opportunity for a Social Media Editor to join our industry-leading team on a freelance basis. MailOnline is the biggest news publisher on social media with more than 100 million followers across its wide-ranging and diverse stable of accounts. We're looking for an outstanding candidate who can grow our traffic and drive engagement and follower growth.
The candidate must have a proven ability to deliver world class innovation and growth in social media, particularly on Facebook, but also focusing on Twitter, Instagram and other platforms.
You will work in a team of talented social media editors and writers, identify content themes and devise and implement new tactics and strategies, while maintaining editorial standards of excellence. You will work closely with our editors and journalists to deliver engaging content to our millions of followers. You must have a high regard for analytics and understand how to use it to inform actions - and deliver demonstrable success.
Qualifications:
Experience working with social platforms and crowdsourcing or experience managing social media platforms for a digital media publication
Proficiency in Adobe Premier Pro is desirable
Prior newsroom experience is essential
Demonstrable digital production skills, including an ability to work comfortably within content management systems
Ability to gather and analyse social media data and analytics
In-depth knowledge of social media platforms (Facebook, Twitter, Instagram etc.)
Responsibilities:
Editing MailOnline social feeds
Cover live events and breaking news on social media and emerging platforms
Work closely with reporters and editors from various desks around the newsroom on social media projects and best practices
Disseminate knowledge of social media, crowdsourcing and reader engagement techniques in the newsroom
Monitor social media analytics to gauge success of social media efforts and initiatives
Be aware of trends in social media and news consumption
The above list is not exhaustive and constantly evolving, based on the needs of the business. Out of hours availability and a high level of adaptability are essential.
About dmg::media
dmg media maintains an unwavering commitment to uncovering the stories that matter most. Its brands Daily Mail, The Mail on Sunday, Metro, The i Paper, MailOnline, and Mail+reach more than 9 million people daily in the UK.
Globally, dmg media’s brands reach 160 million unique browsers every month across its domains and apps.*
Its global newsroom of journalists, formidable story-getting power, and breadth of content formats, delivers highly engaging, trusted content to loyal and new audiences, 24 hours a day, seven days a week.
The Mail brand reaches three in five Brits every month and is officially the best-read, most recognised, most engaged newsbrand in the country. It is the largest news publisher on TikTok with over 21 million total followers and nearly 30 billion views** in the past year.