Marketing Copywriter

A copywriter who doesn’t need AI to write KILLER emails that drive action. We serve real people. Our emails need to sound real too. If you’re just starting out, please do NOT apply. We want someone who eats, breathes, studies and tests marketing copywriting (you’re the mad scientist of copywriting!)

Ideally you know exactly how an action-oriented, 35 - 55 year old woman thinks AND you can write the way she speaks to her best friend.

We hate cheesey - salesy copy.

You’ll be writing for multiple businesses under the Chalene Johnson brand. Types of emails will include

Webinar and training invites
E-Comm promotion
Sales emails for launches
Cold and warm funnel follow up

We value:

short, honest, direct copy that gets to the point without the fluff
customer-centric writing that addresses pain points but in colloquial terms and language that our avatar can relate to.
jargon-free copy with clear explanations (with a little sass, slang and humor thrown in)
AI is great but it is very obvious when writers rely too heavily on it. So let us see your talents.
You will be writing for a variety of our brands which cover: digital and social marketing, lifestyle, focus and organization tips, health and fitness. You don’t need to be an expert at these areas, but you need to be exceptionally resourceful to research our previously published positions, verbiage, beliefs, theories, etc. It’s all out there.

After an interview, final candidates will complete this paid test project: https://docs.google.com/document/d/1N3OHrOZQovKEJXVtNP-760RazJbvQV5ajIVZLTFK7b0/edit?usp=sharing

Expected pay range is: between $35 and $75 / hour depending on experience and performance on test projects. You will start by learning one brand, then take on the other brands. You can expect to write 10-15 emails per month and potentially take on other copywriting - such as landing pages, blogs, and lead magnet content.