Marketing Copywriter

Company Overview: Join our dynamic and forward-thinking technology company as a Copywriter, where your words will shape our digital narrative. We are seeking a talented and versatile Copywriter to craft compelling copy for newsletters, social media, blogs, and more. If you have a passion for technology, a flair for storytelling, and an understanding of the nuances of various platforms, we want you to be a key player in our creative team.

Position Summary: As a Copywriter, you will be responsible for creating engaging and impactful content that resonates with our target audience across different digital platforms. Collaborating closely with the marketing team, you will translate technical concepts into clear, persuasive, and accessible messaging. Your expertise in understanding the unique characteristics of each platform will play a pivotal role in driving brand awareness and engagement.

Key Responsibilities:

Content Creation:

Develop clear and compelling copy for newsletters, social media posts, blogs, website content, and other digital channels.
Tailor messaging to suit the tone and requirements of each platform while maintaining brand consistency.

Platform Expertise:

Understand the nuances of various digital platforms (LinkedIn, webpages, Newsletters.) and adapt writing style accordingly.
Craft catchy headlines, captions, and hashtags that resonate with specific platform audiences.

Collaboration:

Work closely with cross-functional teams, including marketing, design, and product teams, to ensure messaging aligns with overall brand and marketing strategies.

Research and Stay Updated:

Stay informed about industry trends, competitor activities, and emerging technologies to inform and enhance content creation.
Make recommendations on how to best deliver results through new ways of thinking and writing

Brand & Quality Assurance:

Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.

SEO Expert

Understand and implement search strategies and maximize the impact of powerful writing.

Qualifications:

Proven experience as a Copywriter, preferably in a technology-related field.
Exceptional writing and editing skills with a portfolio showcasing a range of digital content.
Understanding of SEO principles and their application in content creation.
Familiarity with technology terminology and the ability to simplify complex concepts for diverse audiences.

Requirements:

Bachelor’s degree in English, Journalism, Marketing, or a related field.
Proficiency in digital content creation tools and platforms.
Strong attention to detail and the ability to meet tight deadlines.