Public Relations Specialist

New Posted 19 February 2024 | New York, NY | McCann

We’re McCann New York. This is where, for over a century, three simple words have led the way: Truth Well Told. It’s our belief that consumer insights based in truth are crucial to building brands that last. We’re passionate and persistent, inclusive, and inquisitive. Also, we like to laugh. And all of this finds its way into what we do best: creating culture-defining work that moves business. We’re proud to have been named the Cannes top performing New York and North America agency in 2023, Campaign US BIG agency of the year in 2022 and 2023. We are also honored to have made Ad Age's A-List four years in a row and been named Fast Company World’s Most Innovative Companies.

The Role:

Join our best-in-class PR and Communications team at McCann New York, one of the most iconic and award-winning creative agencies in the world. The team has deep expertise in external and internal communications - handling everything from corporate communications for McCann, spearheading its executive eminence program, orchestrating creative campaign launch strategies, securing and executing industry awards submissions and speaking engagements, executing impactful social strategies, curating internal event programming and leading special projects for the agency. At McCann New York, you’ll have the opportunity to work on some of the most iconic brands in the world while helping maintain, shape and elevate the agency’s reputation through strategic communications.

What You’ll Do…

Support the PR team in gaining visibility for McCann and its clients
Press Relations Admin

o Media monitoring; conduct research and analysis on industry trends

o Maintain media list, databases and editorial calendar upkeep

o Media brief development

o Bios & Headshots upkeep

o Coordinate meetings with teams and gather creative assets for campaign launches

o Maintain and update PR status document

Internal Comms & Events

o Draft newsletters and assist in distribution

o Coordination of internal events and programming collaborating cross-functionally with various teams and departments including the culture committee and ERG leads/co-leads

o Establish standardized event procedures, track event KPIs and identify areas of opportunity for future events

Speaking Engagements

o Drafting initial event briefs and pulling relevant information

o Logistics support with speakers and handling of registrations and passes

Owned Channels

o Support the creation and management of content for McCann’s owned channels; capture, produce and/or gather social media assets

o Monitoring, tracking and reporting

o Website update (homepage, people, work and news sections)

General Support

o Provide admin support to the PR team, including scheduling meetings, managing calendars and handling correspondence

o Handling of expenses

o Ad hoc assignments related to day-to-day

What You Bring …

2-5 years of experience in a PR agency, advertising agency, in-house PR or journalism roles, with a focus on both consumer and business audiences and event planning
Passion for the marketing and communications landscape
Highly organized, detail-oriented, reliable, and resourceful
Ability to multi-task and work in a fasted-pace environment
Strong social media skills
Experience in event planning
Exhibit strong communication skills, especially writing, to deliver concise and effective messages to a variety of audiences with the right detail and timing, as well as creative copy to share messages in a compelling way across multiple channels - emails, social, etc.

How You’ll Uphold McCann Values …

Generosity
Ambition
Kindness


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