Senior Experience Writer

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.

About The Role

Experience writers are central to the human-centered design process. They collaborate with designers, researchers, and data strategists to make experiences more intuitive for users across digital channels. They rely on intuition and empathy for the user to consider edge cases and non-linear paths.

Experience writers have strong synthesis abilities and can make complex concepts understandable for non-technical audiences. They are comfortable writing website content for B2B or B2C contexts. They analyze websites and other digital products to identify key opportunities for improving the user experience as it relates to content.

What You’ll Do

You write content for websites for our healthcare and pharmaceuticals clients (and other digital experiences) that considers user needs, business goals, and key marketing objectives
You collaborate with designers on content design, ensuring that content is rendered effectively and as intended
You support your colleagues and share your work in client working sessions, stakeholder interviews, and user research activities
You analyze existing content assets via targeted audits and competitive analyses, translating findings into editorial/UX recommendations
You provide editorial feedback to other experience writers and teammates
You assist in the development of editorial guidelines and calendars
You recommend source materials and copy direction

What You’ll Need

You have 8+ years of experience writing website content - we'd love to see your portfolio!
Hands on experience in creating material for healthcare and pharmaceuticals
You work independently, manage your time, and meet deadlines with appropriate support
You can articulate the thought process and rationale behind your work, including specific word choices, to teammates and stakeholders
You collaborate with client partners multiple times a week to understand the nuances of their business and translate that into user-centered copy
You are comfortable developing new activities and processes to solve problems
You are comfortable working with quantitative and qualitative data to guide editorial recommendations and content
You accept editorial direction and feedback with grace (from colleagues and clients alike)
You’re comfortable using Figma, Microsoft Office Suite and Keynote
Experience with content management tools likeSketch or other similar platforms
5+ years working to enhance website SEO performance which can include
Familiarity using SEO tools like Semush, Moz, Yoas SEO or similar platforms
Helping to contribute to and executing on SEO-optimized web page outlines
Writing alt text and metadescriptions throughout the website
Collaborating with an SEO specialist
Experience working with product managers and SMEs to write accurate and convincing product descriptions
Identify and execute on ways to use copy to enhance the user experience from first website visit to return visits through considering elements including:
On-page content hierarchy
Microcopy
UI copy
Form copy
UX copy
A commitment to helping guide and write inclusive and accessible user journeys and copy

How We’ll Support You

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.

Pay Range

$85,000—$95,000 USD