Working alongside the Real Life/Social Media editor to ensure the delivery and commercial success of PA's Social and Real Life services and overseeing the Social Media and Real Life teams. Training reporters on both desks, managing and developing their skills, editing their copy and maintaining consistent production of high-quality Real Life exclusives and stories sourced online for the PA wire. Working with all parts of the PA newsroom – such as News, Sport, Showbiz and Subs - to ensure high quality articles are published efficiently and social media is used effectively.