Senior PR Account Manager

My client is a diverse and dynamic communications agency, encompassing a wide range of industries and sectors. They value innovation, creativity, and excellence in their pursuit of success. With a strong commitment to building influential networks and cultivating enduring relationships, my client is dedicated to shaping their reputation and profile positively. They seek to collaborate with professionals who share their passion for media and are driven to make a meaningful impact in the world of PR and marketing.

Job Description

As a Senior PR Account Manager you'll be responsible for the following:

Project Work

Develop top-notch content across various channels, tailored for diverse audiences, and ensure minimal revisions.
Lead day-to-day PR account management for clients, including press campaigns, creative projects, and PR solutions.
Provide strategic counsel to both internal teams and clients to enhance PR and broader marketing campaigns.

Account Development

Serve as a reliable point of contact for clients on PR and content matters.
Analyse PR coverage and generate performance reports, taking overall responsibility for client KPIs and SLAs.
Cultivate lasting client relationships and identify opportunities for organic growth.

New Business Development

Collaborate closely with the Business Development team to research and secure new opportunities for both new and existing clients.
Take the lead in crafting fee proposals for new business opportunities.
Elevate your professional profile by contributing to blogs and providing insights on LinkedIn.

Financial Management

Handle billing plans, invoicing, and client financial activities.
Monitor time spent on accounts and flag potential over-servicing risks.
Ensure accurate expense tracking and client billing.

Teamwork

Delegate junior-level tasks to free up time for strategic activities.
Demonstrate effective line management skills and mentor junior staff.
Maintain a reputation for meeting deadlines and provide regular PR advice to colleagues.

The Successful Applicant

As a Senior PR Account Manager you'll have the following:

Skills

Exceptional communication skills, encompassing presentation, verbal, and written proficiency.
A strong passion for media, including social media.
A flair for creativity, strategic thinking, and innovation.
Proficiency in copywriting and marketing.
Commercial awareness and business acumen.
Extensive industry knowledge and experience in building influential networks.
Outstanding organisational abilities, capable of managing multiple projects and portfolios.
A service-focused mindset and sensitivity to confidential information.

Experience

Essential prior experience in PR and/or marketing, either in-house or at an agency.
Demonstrated expertise in copywriting, marketing, report writing, social media management, event coordination, and client liaison.
Strong communication skills with excellent presentation and data analysis capabilities.
Ability to cultivate a network of influencers and journalists.
Knowledge of industry trends and contacts is advantageous.