Copywriter

Join a dynamic creative team developing marketing communications for a leading brand. The Copywriter is directly responsible for written communications tactic across all touchpoints – including but not limited to print ads, television, radio, digital ad banners, search engine optimized (SEO) web content, blog posts, bylines and direct marketing mail. You’ll also manage the voice and tonality of the Pella brand while creating work that informs and engages target audiences. Our ideal candidate is a team-spirited, skilled and imaginative writer with an eye for detail and exceptional communication skills.

Upholds and integrates the development of marketing communications consistent with Pella’s Brand Standards for Pella’s segments, products and distribution channels. You’ll work collaboratively with the creative team, media/advertising agency partners, distribution channel partners, Pella’s marketing department personnel, and outside suppliers to develop original concepts that result in effective and compelling communication.

ESSENTIAL DUTIES & RESPONSIBILITIES include the following:

Work with the Senior Copywriter to bring the Pella brand to life in a clear and consistent manner in accordance with brand guidelines.
Develop content across multiple mediums (printed collateral, social media, digital banners, web content, etc.) and tailor language styles for various segments and audiences.
Manage timelines and projects with an internal project management tool to meet appropriate deadlines.
Collaborate with stakeholders to understand objectives, create content, and obtain approvals.
Other duties may be assigned as needed.

Creative: Bring the Pella brand personality to life in a clear and consistent manner. Understand how to tailor language styles to various target markets.

Detail oriented: Familiarity with editing standards and commonly used style guides. Ability to write clear, concise and grammatically correct copy. Self-motivated and well organized.

Communication / Project Management Skills: Manage timelines and projects to meet appropriate deadlines. Work with stakeholders to understand objectives and obtain approvals. Assists in the development and implementation of processes to improve content and creative development of all materials and incorporate metrics to track results as needed. Uses internal project management tools to track projects.

QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION And/or EXPERIENCE

Bachelor's degree (B. A./B.S.) from four-year college or university; 3-7 years related experience and/or training; or equivalent combination of education and experience.

Language Skills

Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.

Computer Skills

Word, Excel, and PowerPoint. Basic knowledge of industry graphics programs such as Adobe PhotoShop, Illustrator , Acrobat and InDesign desired but not required.

CERTIFICATES, LICENSES, REGISTRATIONS None required.

PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, color vision, and ability to adjust focus.

WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

CONDITION OF EMPLOYMENT

Pella Corporation is committed to workforce diversity. Pella is a Tobacco-Free Work Environment. Post-offer background check and drug screen required. Pella participates in E- Verify. Pella will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.