Copywriter

Point B Communications, a family-owned branding & advertising agency in Chicago’s West Loop, is searching for a Copywriter to join its growing creative department on a full-time or part-time basis.

Who We Are

Point B is a branding and digital agency with over 50 years of experience. Though much has changed since we first opened our doors in 1972, branding remains our core competency – the place where we thrive and help our clients thrive as well. We believe the ultimate success of any product or service always comes back to the brand. When our branding work is done, we work just as hard to bring that brand to market with smart strategies and seamless execution. Even then, we don’t take ourselves too seriously. There’s always hot espresso on hand, cold beer in the fridge, and plenty of fun-loving co-workers to keep things interesting.

The Copywriter Role

The one person in the office that always knows the right thing to say. The right fit for our Copywriter role will be a jack-of-all-trades, skilled in crafting both consumer- and stakeholder-facing messaging in a variety of different brand voices. In this role, you will be under the direction of a Senior Copywriter and/or Creative Director, with the additional partnership of an Art Director and Account Managers.

This person will have demonstrated abilities in writing appropriate and compelling copy for use in media such as: blogs, direct mail, collateral, websites, e-blasts, advertisements, script for video, and beyond. This person should be comfortable working with both short- and long-form copy, possessing a keen attention to detail and advanced proofreading skills as well as an aptitude toward developing and maintaining unique brand tone as well as maintaining client-specific style and usage preferences.

Our ideal Copywriter will also have a hand in concepting and development for new brands and campaigns, working collaboratively with a larger creative and strategic team to help craft the brand pillars and personality from which new creative will be built. Because of this, attention to the creative world at-large and an intimate understanding of what is current in the fields of advertising and brand design are must-haves.

Job Functions:

Writes appropriate and compelling copy for a variety of advertising and brand communications in print, digital, and video
Is comfortable working independently or collaboratively, as part of a creative team with other roles such as Creative Directors, Art Directors, and Account Managers
Understands brand guides and past projects to implement appropriate brand voice and style in new projects
Displays keen attention-to-detail and is skilled at gathering, organizing, and understanding information from multiple sources
Skillfully adheres to writing best practices as they relate to word count, SEO, etc
Is responsible for multiple projects of various types for different client teams at any one time, with the assistance of a Traffic Manager and Senior Copywriter
Communicates regularly with Account Managers, Traffic Manager, and other resources to understand project goals, schedules, and budgets
Estimates hours on assigned project work. Understands how those estimates may affect provided overall budgets

Know-How, Qualifications and Next Steps

Bachelor’s degree (or higher) in related discipline
2-5 years of experience in an agency setting
GSuite Proficiency
Microsoft Office Proficiency
Apple Proficiency
Working knowledge of editing copy in Adobe CC applications (welcome, but not required)
Please respond with a resume and work samples to begin the interview process

Benefits

Along with our high-spirited office environment, the always available beer fridge and frequent company outings, Point B is proud to offer the following benefits:

Hybrid remote office (Mondays, Wednesdays and Fridays WFH)
1⁄2 day summer Fridays
The week off between Christmas and New Year’s
Paid time off
401K plan with company match
Top-tier medical Insurance
Dental insurance
Life insurance
Transit program
Booming Fulton Market location (close to Metra, El, and expressway)
Bright, newly finished office
Free on-site gym