Public Relations Specialist

Combine passion with profession at Life Time. What started as a Minnesota-based health and wellness company now spans North America with 160+ Athletic Country Club destinations in 40 major markets. In this PR role, you will story tell on a trendy luxury health and wellness company on a national and local level. Elevate our Life Time brand through earned media coverage that supports our omnichannel brand, building brand love and driving memberships. Bring your years of expertise to Life Time and support the development of public and media relations strategies, destinations, businesses, products and services. It’s the career of a lifetime

Job Duties and Responsibilities
Facilitate and manage media relations function for all key company initiatives. Key responsibilities include working closely with Companies Inside owners to create and execute PR plans, determine media targets, conduct proactive and reactive media relations and support in leading PR agency partners.
Develops compelling media pitches, press releases and press kit materials that differentiate Life Time in the marketplace and drive member acquisition and retention.
Prepares and maintains media lists for Life Time markets and key businesses, and monitor, prepare and distribute media results on a monthly and ad hoc basis.
Support in risk and crisis management communications, as well as member communications.