Recipe & Food Writer

Baldwin Publishing, a health and food media company, is looking for an experienced Recipe Writer to write food blogs and recipe descriptions using an SEO strategy to build an organic audience for a healthy recipe website, HealthEcooks.com

This is a flexible position for an experienced Food Writer to create optimized content related to cooking, recipes, food, nutrition, health, and diets.

FOOD Writing Skills

The ideal candidate should have at least 3 years of professional experience writing optimized food blogs or recipe descriptions:

Experience writing strong and compelling SEO titles, and mouthwatering descriptions for taste and ingredients, cooking tips and health content that’s original and helpful and that also satisfies search intent
Experience performing keyword research using SEO tools to identify real-time trending searches, keywords and topics.
A strong understanding of Google’s content algorithm and the key factors that can impact visibility in search results.
Experience planing and executing enhance internal link-building approaches and achieve optimal results strategy on a recipe website.
Apply SEO best practices to participate in editorial and recipe development strategy and story optimization.
Experience with SEO and analytics tools such as (or similar to) Adobe Analytics, Google Search Console, SimilarWeb, Google Analytics, SEMRush.
Strong analytical skills including the ability to track data to measure search performance.

Team Player

We need you to Partner effectively across the recipe and web team to ensure content engages targeted audiences and is in line with the brands’ goals and KPIs.

Collaborate with SEO Director, Test Kitchen Staff and Recipe Editors
Strong editorial judgment, writing, and editing skills
Organized, detail-oriented, able to adhere to tight deadlines and balance multiple priorities and projects.
Exceptional communication and collaboration skills with the ability to effectively cultivate relationships

Experience & Qualifications

At least 3 years of digital experience writing optimized food content

Experience developing digital content in Food Media or health & wellness

Experience with recipe or health websites or apps
Experience with audience growth and engagement
Experience with SEO and digital marketing techniques
Experience with content management systems

Job Types: Full-time, Part-time, Contract

Pay: $19.00 - $25.00 per hour

Expected hours: 20 per week

Benefits:

Flexible schedule
Health insurance
Paid time off

Schedule:

Choose your own hours

Experience:

food writing: 2 years (Required)
recipe website or blog: 3 years (Required)