Media Relations Manager

We're looking an individual who is both passionate about nature conservation and has the drive, ambition and know-how to make a significant impact in the outside world. This is an exciting and rarely available opportunity for someone with solid media relations experience, a great understanding of the UK national media landscape, good judgement, political nous, and strong relationships with media.

What's the role about?

The Media Relations Manager will be responsible for managing the RSPB’s relationship with UK national media in order to enhance and protect the RSPB’s external reputation and to secure media coverage that promotes and defends the objectives of the RSPB. The post-holder will provide strategic and tactical counsel to senior RSPB staff, to ensure that media issues and activities are managed and delivered appropriately and effectively, to minimise organisational risk and maximise the achievement of objectives.

The successful candidates will be intellectually curious, collaborative, resilient and passionate about adapting to new trends and situations. You'll be comfortable working in a fast-moving culture, collaborating as partners with colleagues across the RSPB and in external organisations in pursuit of our common goal to drive change in the world.

SEE ATTACHED DOCUMENT TO FIND OUT ABOUT THE ROLE SPECIFIC OBJECTIVES**

Essential Skills, Knowledge And Experience

High levels of media relations knowledge, as demonstrated by work successes and examples of coverage achieved.
The approach required to cultivate and pitch to journalists; how to write a media strategy that will help secure coverage for key projects in media outlets that can communicate key messages to priority target audiences.
Able to communicate complex topics in a clear manner at all levels to develop shared understanding.
Judgement and decision-making: Able to define and clarify a complex situation through gathering facts and evidence, evaluating risks and options and making a justifiable decision, to progress work.
Able to motivate, inspire and build respect internally, externally across a broad range of stakeholders, and at all levels.
Strong social and interpersonal skills, with the gravitas to influence internal and external stakeholders, including journalists.
Proven intellectual and strategic ability. Able to interpret the media and political landscape.
Excellent planning and prioritisation skills. The ability to meet tight deadlines and handle unanticipated workloads.
Demonstrable experience of planning, managing and delivering media coverage in support of major projects, campaigns and initiatives.
Experience of developing and implementing strategies for identifying and influencing media contacts.
Experience of writing press releases and other media materials, including briefings for senior staff.
Experience of issues/crisis management and the development of crisis communications plans.
An acute awareness of the political landscape in the UK; be interested and knowledgeable in environmental issues, and be able to demonstrate and apply these interests to your work

Desirable Skills, Knowledge And Experience

Experience of working in the charity sector
A relevant degree or qualification