Senior Copywriter

Cinch is a leading Omni-Channel CDP Marketing Software company, dedicated to empowering marketing leaders in the Direct-to-Consumer (D2C) markets. At Cinch, we value Grit, Drive, Innovation, Efficiency, and Candid Communication. Our agile and closely connected marketing team thrives on creating impactful strategies that drive results.

Position Overview:

We are seeking a talented and experienced Senior Copywriter to join our dynamic marketing team. As the sole copywriter and the manager of our company voice, you will collaborate closely with our graphic designer to support initiatives across the department, reporting directly to the VP of Marketing. This role plays a pivotal part in shaping our brand voice, creating compelling content, and managing various communication channels to promote our brand effectively.

Responsibilities:

Content Creation: Develop strategic content plans, conceptualize and create copy for a range of materials including website and landing pages, digital and traditional ads, trade show material, ebooks, case studies, blogs, infographics, emails, video scripts, presentations, etc.
Collaboration: Work closely with the graphic designer to plan layouts and formatting for different projects. Collaborate with the marketing team, ensuring alignment with overall strategy.
Social Channel Management: Oversee and manage our social channels, utilizing them as a communication tool to promote content and engage with our audience.
Brand Voice: Help build and maintain our brand voice, ensuring consistency across all communication channels and materials.
Strategic Insights: Support the content strategy with strategic insights and ideas. Contribute to planning and deploying industry leadership content.
Testing and Iteration: Demonstrate an understanding of testing and iterating messaging to optimize effectiveness continually.

Requirements

Proven experience managing copy needs for B2B SaaS.
Portfolio showcasing website copy, blog copy, email copy, and ad copy (preferred).
Strong creative and strategic thinking skills.
Ability to work collaboratively in a fast-paced, agile environment.
Understanding of content strategy and ability to contribute innovative ideas.

Qualifications:

Bachelor’s degree in Marketing, Communications, or related field (or equal experience)
5+ years of experience as a copywriter in the B2B SaaS
Proficiency in content creation tools and platforms
Excellent communication and interpersonal skills

How to Apply:

Please submit your application along with a link to your portfolio or examples of your work, showcasing website copy, blog copy, email copy, and ad copy (if available).

Note:

This is an in-office position located in Draper, Utah.

If you're motivated by shaping the narrative of a growing SaaS company in the marketing space and thrive in a collaborative, innovative environment, we'd love to hear from you!