Senior Copywriter

New Posted 25 January 2024 | New York, NY | Mustache

Mustache is looking for a Senior Copywriter to help us make things that culture will love. Our growing creative teams are the masterminds behind some of the world’s most talked about work. Whether we're teaming up with RZA to replace an outdated and racist ice cream jingle, fighting for intersectional environmental justice with TAZO Tea, or creating a hotel for the world's most devoted Taco Bell fans, the work we create is designed to capture attention and get people talking. It’s not enough to be culturally relevant—our briefs demand that we change culture around us. Now we need a strong Senior Copywriter who can help unlock more of those weird, wild ideas.

What kind of creative work will you do? We’re glad you asked. Because our work doesn’t really fit inside any kind of standard PR/Advertising/Communications/Marketing box, there’s no “standard” creative brief here. We’re the kind of creative department that works on scripts for a heartfelt brand anthem in the morning, switches over around lunchtime to concepting for a brand stunt that’ll hijack culture, and end our day by workshopping funny tweets. And that’s just a Monday. So, if you’re looking to come up with ideas that go beyond the 30-second spot – the kind of ideas that end up in the pages of the New York Times and on the One Show shortlist – you’ll be in good company here.

To land this gig, you need to have a passion for people and helping others solve problems. Our culture is what sets us apart from traditional ad agencies, and it’s why so many stay with us awhile. At Edelman, our most valuable resource is you – our people – with a diversity of backgrounds, ideas, and smarts (with heart). We support one another, encourage each other, and we’re looking for individuals who want to contribute to our culture.

Responsibilities

The Bigger Stuff: Higher-level strategic thinking and creative concepting for developing brand platforms and culturally-fueled activations
The Always On Stuff: More tactical program ideation and copywriting for a wide range of brand experiences, social content and marketing deliverables that generate conversation and brand engagement
Own the brand story for our clients across all channels, maintaining a consistent voice and vision
Create branded social content that is insightful, culturally relevant and inherently sharable
Successfully communicate (present and sell-in) creative ideas and the strategic rationale behind them
Collaborate with agency team members from creative, account, production, PR, strategy, planning and analytics to produce smart, powerful work

Basic Qualifications

At least 4-5+ years of relevant experience in Communications Marketing and/or related fields
A bachelor’s degree or equivalent work experience
A good attitude and work ethic

Preferred Qualifications

Strong ability to think strategically and conceptualize creatively - ie. insight-led creative
Short-form and long-form writing skills with the ability to flex a variety of voices and tones
Production experience
Script writing experience
Solid grammar, editing and proofreading capabilities
Willingness to push your craft, get your hands dirty and make great things
Social fluency and a solid understanding of how to drive conversation and engagement across social channels
A natural flare for the unique, the buzz-worthy and the culturally relevant
Strong presentation and verbal communication skills

$68,000 - $112,000 a year


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