Audience Producer

New Posted 19 July 2023 | Houston, TX | The Houston Chronicle

We’re looking for a versatile journalist to join our team of audience strategists and producers. The audience producer will work to ensure our journalism is presented in a way that strengthens our relationship with subscribers on our own digital platforms, including the homepage, our app, and through push notifications. You will also work with newsroom topic teams to create audience plans for their content, including breaking news, scoops, investigations and quick-turn enterprise. We need a self-starter with high standards who can collaborate well, has excellent communication skills, is comfortable providing and taking feedback and thrives in a fast-paced, breaking-news-driven environment.

What will you do?

Program the Houston Chronicle homepage and section pages with the proper content, balancing sharp news judgment and writing skills against real-time analytics
Collaborate with various content teams to produce audience plans that aim to elevate their journalism so it reaches a broader audience
Create posts for Facebook, Twitter, Instagram and other social media channels for specific topics within the Houston Chronicle
Arrange assets with an eye for detail on article pages, including adding related items, choosing photo placement and building freeforms for video and interactive content

What will it take to be successful?

Ability to create audience plans—including social copy and visual assets, newsletter subject lines and copy— on a variety of topics
Experience managing a homepage preferred
2-5 years of newsroom experience
Bachelor’s or master’s degree, journalism focus preferred
Excellent social media skills
Understanding of media ethics
Grasp of digital metrics
Ability to work nights and weekends

When applying, please include a cover letter, resume and at least five examples of social copy/assets, newsletters or other related audience work.

About the Houston Chronicle:

The Houston Chronicle serves Houston’s 2.3 million residents — as well as all of Texas — with content and marketing solutions across two of Houston’s largest websites, HoustonChronicle.com and Chron.com, along with our newspaper and magazine brands. The content and innovative business solutions we provide invite readers to join conversations about communities we’ve been helping prosper for more than 120 years.

About Hearst Newspapers:

With 2,500 employees across the nation, HNP encompasses a network of 24 daily and 52 weekly publications, including the San Francisco Chronicle, Houston Chronicle, San Antonio Express-News and Albany Times Union, several top digital-only news and lifestyle sites, marketing services businesses, and entertainment businesses such as King Features Syndicate.


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