The Marketing and Communications Coordinator is responsible for coordinating and executing the tactical elements of the marketing and communications plan including earned, owned and paid media elements, as well as providing marketing administrative support.
With some direction from the supervisor, this role writes and edits communications materials, coordinates and posts social media content across a range of college and college-affiliate platforms, tracks and updates media contacts, assists with editorial calendar development and tracking, performs routine website updates, compiles internal newsletters, assists with presentations and other promotional materials, and assists in executing marketing and communications campaigns. This role also coordinates marketing administrative tasks including contact list development and management, and campaign and social media tracking and reporting.
Essential Job Duties
30% Social Media
20% Communications and Public Relations
15% Website Content Management
15% Marketing and Promotion
15% Marketing Administration
5% Other