Digital Content Producer

WBBH-TV, the NBC affiliate in Fort Myers, FL, is seeking a versatile full-time Digital Content Producer to develop and manage content for our website, mobile applications, and social media platforms. The ideal candidate will be an exceptional storyteller with strong editing skills, capable of creating compelling content under tight deadlines. A solid understanding of SEO is essential to enhance our digital presence and drive organic traffic. Given the significance of breaking news and weather in our region, our digital producers must effectively leverage these elements while managing their daily responsibilities. This position reports directly to the Digital Content Manager.

Responsibilities

Write/edit and publish breaking news and weather, daily news, sports and feature stories to our station website and social media platforms.
Write compelling headlines; especially for mobile and social media and carefully create mobile push notifications for breaking news/severe weather
Work with Reporters. Producers and Assignment Editors to ensure content is posted accurately and in a timely manner
Work with Producers, Assignment Editors and Managers to ensure cross promotion of content across all platforms
Develop multimedia special projects and lead your own digital projects
Manage live streams of newscasts and breaking news
Contribute ideas to help grow our station's digital platforms

Requirements

1-3 years of experience in a professional television newsroom or web-publishing environment
Compelling news and editorial judgment
Excellent AP writing skills
Working knowledge of Search Engine Optimization (SEO) best practices
Basic knowledge of video editing
Experience with social media best practices
Flexibility to work different shifts (including nights and weekends), holidays on short notice or to cover a 24-hour news cycle of breaking news.
Work well in an environment with frequent interruptions
Proficiency in Photoshop
Must be highly organized due to the volume of incoming information
Must be able to answer phone calls from the public and handle in a polite manner
Related military experience will be considered
In-person attendance is required

Diversity Statement

At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs