Position Summary:
Develops and manages website content for all LifeBridge Health websites.
Manage and coordinate all web content for all LifeBridge Health websites and other we projects as assigned.
Proactively keeps track of all web content to ensure that is timely and accurate for all websites.
Meets with key stakeholders as necessary to review and update website copy.
Write and edit web content.
Works with and coordinates with other department members, health system staff and freelancers to contribute copy to the websites. Ensures suitability and optimization of copy for the websites. Makes sure style and tone of writing are consistent, relevant to the target group and inline with the organization's branding strategies
Develops and implements search engine optimization strategy.
Researches newest trends in website writing and search engine optimization
Updates meta tags and other keywords to ensure the best search engine optimization.
Works with IS and other business units to maintain the websites.
Consults regularly with staff across the system on website content
Requirements: Degree in English, Communications or related field. Medial or health-related writing. Marketing communications editing and
Additional Information
writing skills. 3-5 years of professional marketing/copywriting experience preferred.
Please note: As a condition of employment, if not already completed, all new hires are required to receive the first dose of the COVID-19 Vaccination Series prior to their Occupational Health pre-employment assessment, and scheduled to complete the Vaccine Series within the first thirty (30) days of employment.
As one of the largest health care providers in Maryland, with 13,000 team members, We strive to CARE BRAVELY for over 1 million patients annually. LifeBridge Health includes Sinai Hospital of Baltimore, Northwest Hospital, Carroll Hospital, Levindale Hebrew Geriatric Center and Hospital and Grace Medical Center, as well as our Community Physician Enterprise, Center for Hope, Practice Dynamics, and business partners: LifeBridge Health & Fitness, ExpressCare and HomeCare of Maryland.