EL

Erica Lacono

I'm a storyteller at heart and that passion has been the driving force of a 15-year-plus career in content marketing, editorial, and communications. I enjoy helping companies tell stories that generate engagement and positively impact branding and business outcomes.

Career highlights include:

• Building editorial teams.

• Leading branded content campaigns for Fortune 500 companies across tech, finance, and lifestyle.

• Crafting thought leadership content for senior executives through bylines, op-eds, and speeches.

• Conducting content analyses to drive content recommendations and client renewals.

Publications

  • Business Insider
    1 article
  • —Business Insider

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