Several years ago, my business partner and I decided it was time to sell a website we had worked on for a number of years. This was the first time either of us had sold a business, and weren’t sure where to start. Tapping our professional networks, I connected with J. Money, who had sold his own website and now helps other business owners do the same. His fee—a 10% success fee of the sales price—was well worth it to us, as he quickly brought us a couple of qualified buyers, and helped us...

If you want to start a business that requires significant capital—think a restaurant, or buying a franchise—you either need to qualify for a startup small business loan, find an investor, or have cash to invest. What if you have money saved, but it’s tied up in your retirement savings? For some would-be entrepreneurs, that’s a real possibility. More than 885,000 401(k) plans have at least $1 million in employer-sponsored plans (such as 401k or 403b plans) and individually controlled IRA...

When done right, banner ads can be a part of a successful marketing campaign. “With the right ad copy, relevant visuals, and strong call to action, banner ads capture attention and rate high on impressions that help to increase brand awareness,” says Brian David Crane founder of Spread Great Ideas LLC. But web banner design requires a level of creativity and skill that can be tricky to master. Here, eight experts share their tips for designing successful banner ads. What Is A Banner...

The OG of internet advertising, banner ads may seem old school to some. But they are still a popular type of display advertising, and that’s because in the right context and format, they work. Here, four online advertising pros share how they make them work in their business, and how you can incorporate them successfully into your digital marketing strategy. What are Banner Ads? Banner ads are a type of online advertising. These display ads appear on websites, in email or even on some social...