Image credit: VioletaStoimenova | Getty Images Opinions expressed by Entrepreneur contributors are their own. It has long been the case statistically that those who earned a university degree made more money over their lifetime than individuals who did not complete college. For the most part, college was one of the best investments of time, energy and money a young professional could make. Today, however, that is becoming less and less the case. Part of the reason for the diminishing return...

Entrepreneurs typically have no problem coming up with unique ideas that solve complicated problems. The issue these days is that with the proliferation of the Internet and acceptance of collaboration so widespread, it is becoming more difficult to come up with ideas fast enough to keep up with the the changing business environment. Developing new ideas now requires us not just to think outside the box, but completely outside own industry or mindset. So where do we find opportunities? One...

In my work with entrepreneurs and business students, I often hear marketing strategies explained as ‘having social media’, ‘having an online brand’ or ‘advertising a lot’. These explanations make me cringe because while they might be part of a plan, they grossly oversimplify the deeper and more complex concepts behind a truly effective marketing strategy. In order to explain and help others understand marketing – namely the difference between marketing, advertising and branding – I ask them...

According to Ford Motor Company's President and CEO, Jim Hackett, the secret to transforming a century-old manufacturer into a technology company is simple: Moore's law. Hackett is the former CEO of Steelcase, an office furniture producer based in Michigan, who retired in 2014 after 30 years with the company. Hackett joined Ford's board of directors in 2013, and although he had no previous experience in the car industry, was later swayed to come out of retirement and fill the Ford CEO...

What you need is a 'chaos pilot' on board at your company. If you don't have one, think about adding one. Image credit: JOHNGOMEZPIX | Getty Images Opinions expressed by Entrepreneur contributors are their own. In my line of work, I have the privilege of mentoring and working with startup entrepreneurs who often offer unique and remarkable ideas that, in my opinion, have the potential for significant commercial impact. Unfortunately, many of these ideas end up in the dust heap of forgotten...