A passionate storyteller, I have found my niche in commerce writing and editing. My talents of engaging, educating, and entertaining readers while driving them to action culminate in each article I craft. And with an eagle eye to spot inconsistencies and errors, I am adept at redlining others’ work to ensure the outcome is the best it can be.

From researching products to incorporating SEO best practices, I am focused on increasing click-through rates and revenue. The entire goal of e-commerce writing is to ensure the copy is short, sweet, and moves visitors to click “buy.” As an experienced writer of product reviews, I know what to include to ensure potential buyers become real customers. And by incorporating data on visitors, clicks, and bounces, I am able to pivot on the fly to grab those people we may have missed.