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Sarah Hall

As a longtime journalist and versatile B2B content marketing writer and editor, I turn in engaging and informative pieces on topics such as B2B tech, human resources, business management, the future of work and talent management. I also cover construction, aging, health, parenting and education, and I enjoy writing for higher education institutions and alumni associations. Deliverables include articles, white papers, case studies, ghostwriting, infographics and content strategy.

Clients include: Forbes Content Studio, Skyword, Masthead Media, Boston Globe's Studio/B, Lattice, Korn Ferry, ServiceNow, T-Mobile, PNC Bank, Gusto, the Society for Human Resource Management, Bluebeam, The Tilt, Infinite Global, InHerSight, the University of Virginia, N.C. State University and Princeton University, along with a variety of startups and small to midsize tech companies.

My byline also has appeared on reported pieces for publications such as Parents.com, Insider, Mashable, NBC News, PBS Next Avenue, Fast Company and Eating Well.

More about me: SarahLindenfeldHall.com.

Expert On

Publications

  • Lattice
    7 articles
  • ReWorked
    1 article
  • Popular Science
  • Built: The Bluebeam Blog
  • Magnify Money
  • The Tilt
  • The Forecast by Nutanix

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  • Designing Incentive Compensation Plans: A Complete Guide
    24 Feb—Lattice
    February 24, 2025 Salesperson, customer success manager, store manager — all are roles where employee performance directly impacts business success. And that’s why these employees’ compensation often includes extra rewards such as sales commissions, bonuses, and other perks. These pay arrangements are called incentive compensation plans, which reward employees who meet certain business goals or performance metrics with payouts, typically on top of a base salary. But creating the right kind of...
  • —Lattice
  • How to Write Effective OKRs – Plus Examples
    14 Nov 2022—Lattice
    Getting StartedThe Anatomy of OKRsOKR Application and Coordination3 OKR Red FlagsOKR Examples ‍OKRs (or objectives and key results) can be a powerful way to ensure that an organization’s leaders, departments, teams, and individual contributors are aligned. With the OKR goal-setting framework, every stakeholder knows which tasks and projects to prioritize and understands how their day-to-day work is driving toward the same broad goals. But the work to conceive of and write OKRs takes more...

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