Creating a sales enablement program is like trying to juggle while riding a unicycle. Your reps say they don’t have the training or resources to do their job well. Your C-suite is asking you why pipeline and deal velocity rates are down — and you don’t have enough insight into where the real disconnect is coming from. Case in point: Sales Enablement Collective’s recent report found that 61% of sales reps are struggling to generate pipeline, while enablement leaders say their organization...