Divvy provides alternative financing options for potential home buyers who don't qualify for traditional mortgages.
Adena Hefets, co-founder of Divvy, joins Cheddar's 'Your Future Home' to discuss how her company is making homeownership more accessible.
The customers do feel like they're owning a home and they are building up equity within in it. The difference is that we're doing it in a more manageable way where it's not as risky as being like, 'Here's an entire home and a giant mortgage.
We measure our success every time a renter gets the keys to their forever home, and again when they buy the house back from us.